Swyn — Fractional CXOs for businesses past ₹20 crore

The reality

Why the hire keeps falling through.

i.

The right people are not on recruiter lists.

They place through trusted networks. Most are not interviewing for permanent roles.

ii.

The senior hire signs, the certainty does not.

You learn whether the match is real six months and a crore into the engagement.

iii.

Consultants leave decks, never operating systems.

The frameworks rarely outlive the engagement that produced them.

iv.

A permanent CXO is a commitment your stage has not earned.

One crore in payroll. Equity. The cost of having to undo the hire if it does not work.

How it works

The same operator, on a model the business can actually carry.

Swyn places senior operators inside Indian businesses on a fractional engagement. Two to four days a month, embedded with leadership, accountable to the outcome of the function.

i

Strategy call

Thirty minutes with our team to diagnose the function.

ii

Shortlist

Two or three operators matched to your specific problem.

iii

Engagement

Begins within two weeks. Defined scope, defined term, defined outcome.

iv

The work stays

Frameworks run on your team after the engagement ends.

Founder

Shaamlie Anggane

"The hardest part of scaling past twenty crore is finding the operator who has done it before."

Twenty years across Morgan Stanley, Nomura and Deutsche Bank. Founded Swyn for the businesses she advised privately who needed senior operators they could not yet hire permanently.

ExMorgan StanleyExecutive Director

ExNomuraLeadership

ExDeutsche BankLeadership

20+ yearsGlobal capital markets

Experience spans

Global Capital Markets · Enterprise Build-Outs · Organisation Transformation

Services

Six functions. One operator per engagement.

Each engagement is anchored in one function. The operator is matched to the specific problem inside it.

i / Finance

Unit Economics

Margin design, contribution modelling, pricing. A finance function that holds up under board scrutiny.

Margin designCAC and LTVPricing

ii / Revenue

Sales Architecture

Pipeline, playbook, territory, compensation. Designed by an operator who has carried the number themselves.

GTM strategySales operationsEnablement

iii / Operations

Operational Frameworks

Planning cycles, ownership, reporting cadence. The operating discipline a business carries into its next hundred crore.

Operating cadenceOrg designKPI systems

iv / Strategy

Growth Strategy

Category positioning, channel mix, growth model. The strategic spine of the next twenty-four months.

Category strategyChannel mixGrowth model

v / Capital

Funding & Financial Advisory

Raise readiness, investor narrative, board packs. The work of a Series-stage CFO without the permanent commitment.

Raise readinessInvestor relationsBoard packs

vi / Markets

Business Expansion

Geographic entry, partnership architecture, M&A readiness. Built by an operator who has run an expansion at scale.

Geographic entryPartnershipsM&A readiness

Senior operators, fractionally placed.